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Discover Very Peri - Pantone's Colour of the Year 2022

Discover Very Peri - Pantone's Colour of the Year 2022

Author

Charlotte Red

14/12/2021

Think the new colour, charmingly named Very Peri, is just a shade of purple? Think again. This colour is so much more!

Very Peri, say what now?

Very Peri isn't just any old purple. It's the warmest shade of blue with delightful red accents. Why, you ask? According to its creators at the Pantone Institute, it perfectly reflects the dynamic nature of our times.

Blue embodies the calmness and stability we all desperately need after turbulent times, while the red accents are a promise of new energy, change, and an openness to whatever the world throws our way.

Very Peri is a complex colour, just like the world we find ourselves living in. It's multi-dimensional, blending various hues, transforming depending on how you look at it, and transcending a purely physical dimension.

Hold on a minute!

This new colour shouldn't be confused with the Pantone colour of 2018, which was Ultra Violet. You can read all about it here.
 

Worlds Colliding

I don't think anyone would dispute that the world has changed since the events of last year. We've had to learn to live in isolation, rethink what surrounds us and what truly matters, and become even cosier with the virtual world, which, when we were locked down, became our entire world.

Very Peri is also a reflection of the computer screen's hue, which was our window to the world for a long time and a way to connect with the physical world and our loved ones. A symbol of strange times indeed.

kolor pantone
kolor pantone

Pantone and Microsoft

For some time now, and especially during the pandemic, art created in the virtual world has become a legitimate form of expression and also influences what happens in the real world. These worlds will intertwine more and more, so we can't ignore this trend, and the new colour symbolises it.

It is precisely for this reason that Very Peri was developed in collaboration with Microsoft, which has incorporated it into its products, which by their very nature exist only as a virtual entity.

The Pantone Institute – what's the big deal?

One might wonder why everyone so excitedly awaits the Pantone Institute's verdict on seasonal colour trends.

However, we must remember that Pantone is a globally renowned brand from the printing industry, established back in the 1960s. Its colour charts are recognised and adored worldwide.

But Pantone is much more than that. It reflects the world's energy and mindset. The brand closely observes what's happening in fashion, design, architecture, and everyday life, tracks social trends, and on this basis, predicts which colour will be the most significant in a given year. And architects, artists, marketing gurus, and colour psychologists listen intently, striving to incorporate these predictions into their projects.

Because if Pantone says it's good, then it certainly is!

FormAdore likes trends

At FormAdore, we like (and need!) to know what's buzzing in the world of the best design and trends. We love classic solutions, but the latest and hottest trends too! See what we have for you in Pantone colours (or similar!) and fall in love with them just as we have...

Hooray!

Long live Very Peri, symbolising a breath of new energy and creativity!
 
Charlotte Red
C
Charlotte Red
A marketer by education, she's an artistic soul with a writing bent. In FA Magazine, she covers lifestyle topics. Personally, she's a mother to Emily, whose room remains her interior design playground.