Asobu is a brand of beverage accessories inspired by the joyful spirit of Japanese culture – true to the meaning of the word “asobu,” which means “to play.” It started as a family business in the 90s and has since become a globally recognized manufacturer. Designed in Canada, their water bottles combine design, innovation, and high functionality. They are made from 100% recycled stainless steel, with an emphasis on durability, safety, and sustainable production to make everyday moments more enjoyable. Drinks will stay hot for 12 hours, and cold – for a whopping 24 hours. Asobu bottles from the Bestie line have an unusual, playful form – often resembling adorable animals. Kids will absolutely fall head over heels for them!

98 products

New
Tower Mug 660 ml, pastel blue

£31.34

Tower Mug 660 ml, pastel blue

Asobu

4 variants

New
Tower Mug 660 ml, pastel green

£31.34

Tower Mug 660 ml, pastel green

Asobu

4 variants

New
Tower Mug 660 ml, pastel pink

£31.34

Tower Mug 660 ml, pastel pink

Asobu

4 variants

New
Tower Mug 660 ml, pastel purple

£31.34

Tower Mug 660 ml, pastel purple

Asobu

4 variants

Asobu – Discover Designer Premium Thermal Bottles and Mugs

Are you on the hunt for stylish drinkware that marries modern design with top-notch functionality? Look no further than the Asobu collections – a Canadian brand with over 20 years of tradition, crafting exceptional thermal water bottles, mugs, and drinkware accessories. From the iconic Bestie and Fuzzie lines to classic pastel bottles, every Asobu product is a guarantee of style, safety, and outstanding thermal properties.

Discover what makes the Asobu brand truly stand out and find the perfect product for you.

The Story and Philosophy Behind Asobu

The Asobu brand was born in 1998 in Montreal, Canada, and today its products are available worldwide in over 45 countries. Asobu is a Japanese verb meaning 'to play' or 'to have fun' – a name that perfectly encapsulates the brand's philosophy of finding joy in everyday objects.

Asobu is a brand that draws inspiration from Japanese culture, which translates into the playful and whimsical character of its products, designed to emphasize a simple, clean, and beautiful aesthetic. For over two decades, the company has consistently evolved its design and technology, blending functionality with the sheer joy of daily hydration.

The Asobu brand is committed to sustainable development, choosing materials that are safe for both the user and the environment. Asobu champions a reusable culture, contributing to the reduction of plastic waste. The orange logo symbolizes creativity and the positive energy that accompanies every product crafted with passion and meticulous attention to detail.

Asobu Products for Every Occasion

No matter your lifestyle or needs, Asobu products offer perfect solutions for every situation. Get acquainted with the brand's most popular lines.

Asobu Bestie – Thermal Bottles for Kids

The Asobu Bestie line is a unique collection of thermal bottles designed with children in mind. They feature fun, soft animal-shaped caps that capture the attention of the youngest users. Bestie bottles are made from stainless steel with double-wall vacuum insulation, ensuring drinks stay at the perfect temperature for hours. Safe, BPA-free, phthalate-free, and lead-free materials, along with convenient straws, make them an ideal choice for children of all ages. Colorful and practical, Bestie bottles encourage hydration and make a fantastic gift for little ones.

Asobu Fuzzie – Comfort and Style in a Plush Edition

The Fuzzie line of Asobu thermal mugs stands out with its soft, plush sleeve covering the stainless steel mug. It's a blend of functionality with exceptional tactile comfort, turning every sip into a delightful experience. Fuzzie mugs offer excellent thermal insulation, and their non-slip finish ensures a secure grip. This line is perfect for those who appreciate not only practicality but also original design and comfort in their daily use.

Asobu Mini – Compact Bottles for Every Occasion

The Mini Asobu line is a collection of smaller thermal bottles that combine functionality with portability. Thanks to their compact size, they are perfect for travel, school, or outdoor activities. Mini bottles feature double-wall vacuum insulation, maintaining drink temperatures for extended periods, and their ergonomic shape makes daily use a breeze. They are an excellent choice for those seeking a lightweight and practical hydration solution. In this iteration, you'll also find bottles from the Bestie series (200 ml capacity) – serving as adorable keychains for your bag or backpack. They come in handy when you need to take medication, for example, and don't want to carry a large bottle. Bestie Mini also doubles as a charming accessory that will be with you every day.

Asobu thermal mugs and bottles guarantee a drink perfectly tailored to your needs
adorable Asobu lunchboxes
Asobu thermal mugs and bottles guarantee a drink perfectly tailored to your needs
adorable Asobu lunchboxes

Choose the Perfect Asobu Product for Your Needs

Choosing the right Asobu product will ensure maximum satisfaction and perfectly fit your lifestyle.

For the Active and Sporty

The Cosmic Bottle with its pop-up straw allows for easy on-the-go drinking – perfect for workouts and outdoor activities. Asobu products are designed with maximum convenience and efficiency in mind, making them practical in various settings, from the office to the great outdoors. Their compact sizes fit bike holders, and the stainless steel surface boasts antibacterial properties.

For Coffee and Tea Lovers

The Pick Me Up and Coffee Express thermal mugs are a must-have for hot beverage enthusiasts. The vacuum insulation in Asobu products allows for long-lasting temperature retention, making them ideal for daily use. The Asobu Cold Brew Maker is a portable coffee maker for the cold brew method, allowing you to prepare coffee in 12-18 hours. Built-in filters in selected models enable brewing the perfect coffee and tea directly in your mug.

Asobu for Kids and Everyone Who Values Comfort

The soft Fuzzie collection with its plush finish offers a pleasant touch and additional thermal insulation. Its ergonomic shape reduces hand fatigue during prolonged use, and non-slip features ensure a secure grip. It's the ideal solution for those who appreciate comfort in every detail (and love sweet touches!).

For Those Who Appreciate Style and Elegance

Asobu products stand out with their simple, modern design that blends functionality with aesthetics, making them the perfect choice for those who value style in their daily lives. Pastel colors – peach, turquoise, silver – and a matte finish perfectly complement modern office and home interiors.

Asobu products seamlessly blend functionality with fun, and their design often features a minimalist aesthetic and pastel colors.

Uncompromising Quality: Premium Materials

Asobu products are a guarantee of durability, safety, and outstanding performance.

Food-Grade Stainless Steel

Asobu introduces innovative solutions, such as double-walled stainless steel with copper insulation, which maintains beverage temperature for extended periods.

  • High-quality 18/8 stainless steel ensures resistance to rust and corrosion, along with antibacterial properties.
  • Taste neutrality guarantees the preservation of beverages' original aroma.
  • A smooth surface facilitates easy cleaning and maintenance.

Innovative Puramic™ Coating

Asobu designs accessories that combine vacuum insulation with modern design, often utilizing ceramic coatings to prevent altering the taste of beverages. The internal ceramic Puramic™ coating in selected models eliminates metallic aftertaste and provides non-stick properties. Easy cleaning and extended product lifespan are additional benefits of this innovative technology.

Safe Materials and Seals

Asobu products are BPA-free, phthalate-free, and lead-free, making them safe for user health. Silicone seals effectively prevent leaks, and all materials are resistant to high and low temperatures without releasing harmful substances. The brand ensures compliance with international food safety standards.

Shop Asobu Products Online

Explore the full collection of Asobu bottles, thermal mugs, and lunch boxes – available in various colors, sizes, and functional versions. Each product combines exceptional design, premium material quality, safety, and outstanding functionality.

Curate your own set of Asobu products tailored to your individual needs and lifestyle.